- Studies show users would rather spend their time watching a video than any other form of content -- it takes less effort, and frankly, it’s more entertaining! We help our clients create simple, but powerful videos. Through a combination of user-generated content and original content we create outstanding pieces which are sure to engage your audience.
- Clients who add video content see an increased ROI. When clients add videos to their sites, they consistently see an increase in the amount of time users spend on their site. The increased page time means better SEO, which means users will be able to you more easily. Videos are a necessity if you want to build your business, and we’re experts at optimizing video content for web.
Social Media Marketing
A Unique Blend Of Strategy, Creative Marketing & Digital
In the days of print advertising, companies would buy an advertisement in a magazine that they believed targeted their audience and hoped for a deluge of phone calls from eager customers. Essentially shotgun marketing, companies really had no way to truly drill down to their target audience. With the advent of the internet, and powerful analytics tools, suddenly targeting an audience became less ambiguous and more tangible. Today’s consumers are online more than ever before, with mobile device usage accounting for 83%+ of web traffic.
Knowing how to reach this audience through social media is an invaluable skill we help brands with.
- As of 2019 influencer activations are a staple in every industry. We help our clients connect with the influencers relevant to their industry
- Studies reveal users trust the influencers they follow as much as their own friends. Influencer activations greatly increase users’ trust, and eagerness to learn more about a product or service.
- We have access to a network of influencers that can promote our clients’ products and services across many social media platforms. We help connect our clients to the right influencer who will help strengthen their brand and message. Our relationships and connections with quality influencers increase our client’s ROI.
User Generated Content
Who better to tell your brand’s story than your customers? We scour all social media facets from Instagram to Twitter to Facebook to find optimal user images and reviews to share. We then professionally edit the content to fit our client’s brand and aesthetic. We help our clients find customers who truly love their products. These organic customers are the best way to spread the word about a product or service. Showing off happy customers is a powerful and authentic way to reach more people.
Social Media Planning
Social Media is a powerful tool if you know how to use it! We research the best days of the week and times of day to post our clients’ content. Optimal scheduling helps our clients’ content to be viewed by the most users possible. Just as important as timing, is incorporating the right hashtags and copywriting, which will increase your distribution over time exponentially. Users frequently search hashtags to find relevant content. We know what hashtags people are looking for and we make sure to include them into our clients’ social media posts to optimize engagement.